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Marketing Planning (2)

2018-04-07 19:12:19

Marketing, is the use of chat function marketing

Tools/Materials
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3. Specific marketing methods

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Iv. Collection

3. Specific marketing methods
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1, build A group (1) Group positioning A clear purpose of the group B clear invitation to add the identity of the group (2) Improve the information when friends want to know you will first look at your information, so it is very important to improve the information. Improve your profile so that other users can identify your use. Including modifying the avatar as the brand logo, the nickname can be changed to: a certain brand image ambassador, the personality signature can be used as the carrier of brand information, product release, corporate information, the personal home page can be changed to the brand website, the personal description can be changed to the brand introduction and so on. (3) Carefully layout space When the user accepts you and wants to further understand the brand, it is a very intimate thing to see the brand introduction and product introduction in the space. Publish enterprise and product details in logs. Use photo albums to show enterprise status, enhance brand image, display and introduce products; Any message needs to be answered carefully, communicate well with customers, and be a good image ambassador. The careful use of space can consolidate the customer base and is a marketing position that cannot be lost. (4) Build a group To build a group, we need to carefully screen customers, and we need to regularly publish information in the group and communicate with group members. Service to customer satisfaction, customers will be free for you to promote. Use group as a platform to understand the market and collect information to serve brand marketing activities. (5) Extension group

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2, add group A. Improve the data when the group owner wants to know you will first look at your data, so it is very important to improve the data. To improve the data, we must first consider the characteristics of the group to be added, which group is about, such as psychological counselors, or a certain course group. Copy address book C other related skills Tip 1: Have multiple numbers: to have multiple qq numbers, the official qq and third-party qq and vest qq to be clearly separated. There should be at least five numbers, but no more than ten. Because Tencent can only support a computer landing 10 numbers a day, more is a waste, and not easy to operate.

Iv. Collection

After the release of information, there will be customers for consultation, so in this part, the information release personnel are required to pay attention to whether someone consults B after the release of information. Someone should consult for the purpose of wanting

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